I am pleased to announce  the launch of  Thornley Fallis & 76design’s new online presence.

Our new websites, conceptualized, designed and developed by  our team of creative masterminds and technology all-stars, exemplifies our capacity to push the limits of innovation  in the world of social media and digital marketing.

Thornley Fallis & 76design is made up of individuals with fun, smart and professional personalities; personalities that have all contributed to the success of marketing & communications projects. To fully demonstrate  the range of personalities, talent and intelligence our  team has to offer, we’ve done something  a little outside the box.  Something very brave… or maybe something very stupid – we’ll let you know ;-)

We’ve created a live LifeStream for every one of our employees. This is more than just a standard funny profile picture and biography.  It is an aggregate of their work and online profile, intended to paint a picture of who they are, what they do, what they think and what they are interested in.

To explore the diverse and unique characters at Thornley Fallis and jokers at 76design, take a look through our people profiles and find out who you could be working with on your next project.

Not only is our team exceptionally talented (and good-looking), we are experienced & passionate about the work we do.  While adventuring through our People pages, zoom over to the Work & Services sections to see what Thornley Fallis & 76design has to offer.

My colleagues and I hope you enjoy perusing through our new sites.

Oh and one more thing… if you like what you see, don’t hesitate to call us, we’d love to hear from you!

76design is proud to have launched pictureitdowntown.ca late last week during an event which included a submission from Mayor Larry O’Brien.  This campaign calls on Ottawans to share photos of their  favorite activity or destination in downtown Ottawa for a chance to win valuable prizes. The contest offers daily prizes for the next 6 weeks; a Grand Prize package from Henry’s will be awarded at the end of the contest.

Every member of our team has contributed in one way or another to this campaign. A big high five goes out to our entire team for their hard work.  This project was completed with the City of Ottawa, and representatives from Ottawa’s eight business improvement areas.

Campaign Elements:

• Print (Newspaper, Buses & Bus Shelters)
• Radio
• Filming & Production of the neighbourhood walk through videos
• Social Media campaign  including Twitter, Flickr, YouTube and others.
• Public Relations support
• Design and Development of the pictureitdowntown.ca.
• Contest Support & Analytics

Many 76designer’s have already shared photos of the city we live in and love.  So come on Ottawans, get out and picture it downtown.

A couple weeks ago I was randomly inspired to do something kind for my fellow colleagues. Not having any actual hypothesis in mind, I referred to it as a “social experiment”, hoping it would yield some sort of result or impact – and that it did.

I filled a small white bowl from our kitchen with jujubes and placed it at the end of my desk. I felt good about it. As people started coming into my office, they would notice the candy, be pleasantly surprised and indulge.  Making them happy, made me even happier and gave me incentive to continue to fill up my bowl (at this point, the bowl was being emptied after about 5 – 6 hours).

People were showing up in my office for no apparent reason, making up all kinds of excuses to be there, all the while, feeding like vultures from the bowl.  In true Pavlovian fashion, the mere sound of a bag opening or treats filling up the bowl, would create a response from the team (at this point the bowl was being emptied after about 2 – 3 hours).

The happier people were, the more excited I was to go out of my way to get more rubbery-textured confectioneries into that bowl the next day. Every day I would fill the bowl with something different – jujubes, pistachios, Clodhoppers, chocolate covered almonds, swedish berries, M&M’s (by the time the M&M’s hit the bowl, it took 20 minutes to empty).

Then, somewhere between the chocolate covered almonds and swedish berries, something started to happen. People started verbalizing preferences and complaining. Several “facts” about free candy and nuts began to emerge; apparently pistachios are “too much work” and chocolate covered almonds are “boring”. The more complaints I received, the less incentive I felt to fill up that stupid little white bowl.

As I stopped filling it up, the expectation for the candy became apparent. People were actually getting upset that there wasn’t anything in the bowl.

“Oh, the bowl is empty again?”
“Where the f&*% is the candy??”
“I’m not very happy about this empty candy bowl situation.”

In hopes of cutting down on the comments, I ended up taking the bowl out of my office altogether.

So, my theory is this – the candy bowl is just like life:

Unexpected pleasantries = satisfaction
Expected pleasantries = dissatisfaction

So the next time life hands you a gummie bear, just eat the friggin’ thing and be happy!

Conair Consumer Products Inc. (with our assistance) has recently released its newest product with a contest micro-site, driving its line of hair related products to a whole new level.

Conair, Helps You Tame The Beast

For all you lovely ladies out there who can’t seem to take control of that beast we all call “hair”, I introduce to you the Infiniti Nano Silver by Conair. Simply put, it is the #1 most effective hair straightener on the market. The person who thought of adding steam to a hair straightener is an absolute genius. Not only does it make your hair look vibrant and lustrous, removes all frizz and protects it from the humidity, it takes no time at all. Take my words and check out the website to see what other features and benefits this product has to offer, www.conairsteamstraight.com.

Aside from my obsession with this fabulous “life-saver”, you deserve a little S.O.S. too. The “Tame the Beast” website, was a concept conceived by Conair and 76design/Thornley Fallis. It is your gateway to owning one of these magnificent hair straighteners along with other Conair and John Frieda hair related products. The contest closes on December 17th so don’t wait too long, visit the site, watch some videos, enter the contest and most important…don’t forget to tell your friends. The secret needs to be unleashed so go spread the word.

ENJOY!

I am very excited to announce that the 76design and Thornley Fallis family has grown…yet again! Emmitt Franklin Tackaberry will be leading our new infant/toddler/youth division. His arrival on October 27, 2008 at 5:15 pm made it a little late in the day for his employee orientation, however we expect young Emmitt to be put to work in the very near future.

Father Brett, and mother Anne are in fine form and deeply proud that their little bundle will be an instant contributor at the office — once he is completely adjusted from his first 9 months of living in a sac of fluid and amino acids.

Well done Brett, Anne and Emmitt, y’all done good.

OK-OK, I hear you loud and clear blogoshpere. It has been 2(+) weeks since the inaugural post for the much celebrated, the much vaunted 76 Top Five, and the response has been boggling to the mind.

Let’s keep this congo line going, I give you…El videos de musica!

**Please note the low turnout this week, I am looking at you southern-end of the office.**

John:

1. Bjork – “Cocoon”
2. Bjork – “Pagan Poetry”
3. Martha and the Muffins – “Echo Beach”
4. Bran Van 3000 – “Astounded”
5. Johnny Cash – “Hurt”

Steve Bennett:

1. Unkle – “Rabbits inYour Headlights”
2. Radiohead – “Just”
3. Tool – “Aenima”
4. Squarepusher – “Come on my Selector”
5. Michael Jackson – “Thriller”

Julie:

1. Radiohead – “Just”
2. Björk – “All is Full of Love”
3. Pet Shop Boys – “Being Boring”
4. Røyksopp – “Remind Me”
5. Men Without Hats – “Safety Dance”

Rob:

1. The White Stripes – “Dead Leaves And The Dirty Ground”
2. Beck – “Sexx Laws”
3. Radiohead – “Paranoid Android”
4. New Pornographers – “My Slow Descent Into”
5. Tool – “Sober”

Travis:

1. Tool – “Prison Sex”
2. Death Cab for Cutie – “Title and Registration”
3. Foo Fighters – “Everlong”
4. Metallica – “One”
5. Queens of the Stone Age – “Go with the Flow”

Dom:

1. Billy Ocean – “Loverboy”
2. Beastie Boys – “Sabotage”
3. Radiohead – “Like Spinning Plates”
4. Justice – “D.A.N.C.E.”
5. Røyksopp – “Poor Leno”